Results One Financial contacted effinity for help with a new product launch.
effinity and Trungale Egan & Associates worked with Results One to develop a comprehensive go to market strategy that included progressive digital marketing and a new brand platform.
While Trungale Egan & Associates executed the rebranding as Symmetric Financial, effinity focused on their web site design. We listened to their sales process and created a Rich Media presentation that simplified their key differentiators. We then built a multi tiered content management system that allowed Symmetric to speak to their different audiences independently.
Once the web site was launched effinity followed it up with an opt-in e-blast campaign and an electronic publications platform to directly communicate with interested parties.
Soon after, the Symmetric platform was adopted by one of the largest broker dealer networks and Symmetric was singled out for their innovation in their communications. |
Symmetric Financial, Web Site Design
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Symmetric Financial, Web Site Design
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Symmetric Financial, Opt-in E-mail
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joint venture 