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effinity creates its own advergames to build brand recognition, and keep ourselves top of mind. case study

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MF Global

MF Global looks to effinity for online advertising that generates results, and rich media that keeps audiences engaged. case study

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Advergame Development
Advergame development, or building an online video game around a brand or promotion has increased in popularity due to the level of audience engagement. Online games are known as “sticky content,” because users spend a great deal of time with them versus more traditional content.

effinity’s development team creates unique game experiences at many levels based on client objectives. From a simple flash game that can be featured in online advertising to immersed brand experiences that encourage users to develop a more engaged relationship with your brand.
 

Key Benefits

  • Audience Engagement
  • Increased time with Brand
  • Build Consumer-Brand Relationship
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